Paradigms: Business

iTunes and WebFeed Aggregators

Mixing the sorting and sharing powers of iTunes with the syndication and passive collection strengths of WebFeed aggregators.

Swarm Ad Serving

By monitoring the results of each delivery and recording the local variables for each click-thru, an ad system could be taught to optimize itself automatically.

College Newspaper Sites

Ideas and suggestions for building a successful/sustainable college website.

Partnering with Ebay

By using a newspaper's strength in the local market, and ebay's national reach, a partnership between the two could provide a great value to sellers.

Speculative vs. Concrete Value

Media websites would be wise to strike a balance between the concrete and speculative value of their advertising inventory.

Site Redesigns

I hate full website redesigns. Was the previous design so egregious that a slow evolution couldn't fix it?

Dead Link Porn

There's a business opportunity for a group to help keep dead newspaper links clean.

Locating "Connectors" Through Subscription Surveys

"Connectors" should be actively sought by advertisers and to a news site's promotional department. Finding them online, should be a priority.

Liability within message boards

The best offline metaphor for message boards would be graffiti and graffiti walls.

Pay-per-click Cross Promotion

Encouraging readers to leave your site for another site doesn't necessarily make economic sense. What if payment and reciprical links were offered as an incentive?