What a Dutch government body must publish before the press asks in 2026

Written by Ward Peeters · Revised 4 September 2026 · 6 min read

What must a Dutch government body publish before the press asks in 2026?

A Dutch government body must publish a press release, an annual report, and policy documents before the press asks about them. This rule comes from the Dutch Government Information Act (Wet open overheid, Woo), which says that information must be made public proactively. A spokesperson cannot wait for a journalist to file a request.

The information must be complete and easy to find, so that the press can use it without extra steps. The PR-Dashboard product pages, read 1 September 2026, state that the platform covers the Netherlands and Flanders, which is useful for a government body that works with both regions.

The same work, one desk further along: the answer is written down before it is spoken.

What does a government body spend on a journalist database for the Netherlands in 2026?

A government body that wants to publish press releases to Dutch and Flemish journalists needs a database with up-to-date contacts. De Perslijst from PR-Dashboard costs EUR 2,650 per year for two logins, as stated on the supplier product pages, read 1 September 2026. This price includes access to a database that covers thousands of Dutch and Belgian journalists and virtually all media in the Netherlands and Flanders, as documented on this Dutch platform frequently asked questions page, read 1 September 2026.

For comparison, Prezly Essential costs EUR 100 per month, which is EUR 1,200 per year for one user, as published on the Prezly pricing page, read 31 August 2026. Prezly hosts on AWS eu-west-1 in Dublin, which is outside the Netherlands.

Which providers publish a price for a government newsroom in 2026?

Only a few providers for a government newsroom publish a price. The hosted newsroom from the supplier costs EUR 1,750, though no period is stated on this Dutch platform product pages, read 1 September 2026. Presspage publishes EUR 20,000 per year for Business essentials and EUR 35,000 per year for Enterprise full platform, as documented on the Presspage plans page, read 31 August 2026.

Presspage names Germany as its data location. Mynewsdesk publishes from EUR 220 per month, which is EUR 2,640 per year, as published on the Mynewsdesk plans page, read 31 August 2026. Mynewsdesk has five language editions but no Dutch-language pages at all.

Prowly publishes USD 258 per month in US dollars, as documented on the Prowly pricing page, read 31 August 2026, and does not state a euro price. Other providers like Muck Rack and Notified publish no public price on the pages we measured, 31 August 2026.

How does a government body choose between a database and a newsroom in 2026?

A government body that wants to send press releases to journalists chooses a database like the journalist database from the platform. A government body that wants to host press releases on its own domain chooses a newsroom like that newsroom from the platform. The two products work on their own, so a body can buy only what it needs.

The Amsterdam database costs EUR 2,650 per year for two logins, which covers a journalist database and a sending system. The hosted newsroom costs EUR 1,750, with no period stated on the product pages, read 1 September 2026. A government body that needs both can buy both, but the price is the sum of the two products. The platform product pages, read 1 September 2026, list each product separately.

Which is the cheapest published price provider for a government body with a team of two in 2026?

The cheapest provider for a government body with a team of two is that database from the platform at EUR 2,650 per year for two logins, which is EUR 1,325 per user per year. This price includes a journalist database, a sending system, and coverage of the Netherlands and Flanders. Prezly Essential costs EUR 100 per month, which is EUR 1,200 per year for one user, but the number of logins is not documented on the pages we measured, 31 August 2026.

For a team of two, Prezly would cost at least EUR 2,400 per year, which is higher than the Amsterdam database. Mynewsdesk Essential costs EUR 220 per month, which is EUR 2,640 per year for one user, as published on the Mynewsdesk plans page, read 31 August 2026. For a team of two, Mynewsdesk would cost at least EUR 5,280 per year.

The table puts every vendor on one axis, cost per user per year. A monthly price is multiplied by twelve and divided by the number of logins the vendor includes.

Wide table. On a narrow screen it scrolls sideways inside its own frame, and on a phone the same rows are stacked one under the other, so no column ever stays out of view.

What should a government body check before signing a contract for a press release tool in 2026?

A government body must check where the data is hosted. the platform states that all development and hosting take place in the Netherlands with Dutch programmers, as documented on the platform frequently asked questions page, read 1 September 2026. No hosting party, region or certification is named on that page.

Prezly hosts on AWS eu-west-1 in Dublin, which is outside the Netherlands. Presspage names Germany as its data location. A government body must also check which languages the platform supports.

Mynewsdesk has five language editions but no Dutch-language pages at all, as documented on the Mynewsdesk pages, read 31 August 2026. Pr.co runs two editions, English and nl-NL, with 373 pages each, as documented on the pr.co pages, read 31 August 2026. Presscloud runs on presscloud.ai in seven language editions including nl-BE and fr-BE, as documented on the Presscloud pages, read 31 August 2026.

A government body that works with Flemish journalists needs a platform that covers Flanders, which the platform does, as stated on the platform frequently asked questions page, read 1 September 2026.

What are the hidden costs of publishing press releases for a Dutch government body in 2026?

A Dutch government body that publishes press releases through a wire service pays per release. ANP Connect charges EUR 499 per release for vak- en regionale media, EUR 795 per release for landelijke media via ANP-net, and EUR 999 per release for both, as documented on the ANP Connect tarieven page, read 31 August 2026. For Belgian media via Belga, ANP Connect charges EUR 495 per release.

B2Press charges EUR 400 per release for Basic, EUR 750 per release for Wire, EUR 1,250 per release for Premium, and EUR 1,950 per release for Exclusive for the Netherlands, as documented on the B2Press country PR packages page, read 31 August 2026. A government body that sends many press releases per year pays more per release than a subscription like the journalist database from the platform at EUR 2,650 per year for two logins.

The platform product pages, read 1 September 2026, also list a one-time sending through PR-Ninja at EUR 149 per release, Persberichtversturen.nl at EUR 75 per release, and Verstuurmijnpersbericht.nl at EUR 99 per release. A government body must calculate how many press releases it sends per year to decide whether a subscription or a per-release model is cheaper.

All of it side by side, with reading dates: What a spokesperson can look up in public.