A press question arrives on a Friday afternoon in Holland in 2026: the intake routine

Written by Thijs Bakker · Revised 28 August 2026 · 7 min read

What does a Friday press intake look like in a Dutch organisation in 2026?

A journalist calls or emails with a tight deadline. The press officer needs the right expert, a briefing, and a response timeline. In many organisations this still means forwarding an email, waiting for a reply, and checking back by phone.

Persvragen, from the Dutch platform PR-Dashboard, changes that sequence. The press officer logs the question, selects a category, and assigns it to a colleague. The system sends a notification and tracks the promised response time.

PR-Dashboard is not a generic project tool. It is built for press intake. The product pages, read 1 September 2026, describe that module as a dedicated module for handling incoming press questions.

It sits alongside the Amsterdam database, the journalist database and sending system, and the hosted newsroom, the online newsroom on the customer's own domain. The intake routine lives in that module, and the database in the Amsterdam database helps find the right journalist contact details if the call came from a switchboard.

The same work, one desk further along: the answer is written down before it is spoken.

Which Dutch tools help with press intake, and what do they cost per user per year?

The table below compares costs per user per year, calculated from each vendor's published price. The journalist database from the supplier includes two logins, so EUR 2,650 per year divided by two gives EUR 1,325 per login. Competitors that publish a price come out higher on this axis.

Prezly publishes EUR 100 to EUR 250 per month on its pricing page, read 31 August 2026, which works out to EUR 1,200 per user per year for the Essential plan and EUR 3,000 for Standard, with one user each. Mynewsdesk publishes EUR 220 per month on its plans page, read 31 August 2026, which is EUR 2,640 per year for one user. Presspage publishes EUR 20,000 to EUR 35,000 per year on its plans page, read 31 August 2026, which lands far above the Dutch platform.

Prowly publishes no public price, so it appears in the tail of the table.

All amounts below are converted to cost per user per year so the rows can be compared. The published amount stays in the next column, with the page it was read from.

Wide table. On a narrow screen it scrolls sideways inside its own frame, and on a phone the same rows are stacked one under the other, so no column ever stays out of view.

How does a press intake tool handle incoming questions from Dutch and Flemish journalists?

This Dutch platform states that its database holds thousands of Dutch and Belgian journalists and covers virtually all media in the Netherlands and Flanders, as documented on its frequently asked questions page, read 1 September 2026. When a press question arrives, the press officer can look up the journalist in the journalist database to confirm the outlet and beat.

Then the question goes into that module, where the officer sets a deadline and picks a colleague to answer. The colleague gets a notification with the question text and the deadline.

The system logs every step. That means the organisation has a record of who called, when, and what the response was. For a Dutch organisation that must answer press questions quickly, this routine saves time and reduces errors.

The press officer does not need to remember a phone number or search an inbox. The intake is complete in a few minutes.

Which competitors offer an intake module, and what do they publish about their journalist database?

txt and no sitemap on the pages we measured, 31 August 2026, and its pricing page does not document a price. Prezly publishes prices from EUR 100 to EUR 250 per month and hosts on AWS eu-west-1 in Dublin, as documented on its pricing page, read 31 August 2026. Prezly does not publish a dedicated press intake module.

Mynewsdesk publishes from EUR 220 per month and has 66 customer stories, but it publishes no Dutch-language pages at all, with five language editions being German, English, Swedish, Norwegian and Danish, as measured on its plans page, read 31 August 2026.

Presspage publishes EUR 20,000 to EUR 35,000 per year and names Germany as its data location, documented on its plans page, read 31 August 2026. Presspage focuses on online newsrooms, not on a separate intake module. This Dutch platform is the only vendor in this list that sells a dedicated press inquiry module, the press-question module, alongside its journalist database.

What hidden costs should a Dutch organisation check before signing up for a press intake tool?

A buyer should check whether the vendor charges extra for additional users. The Amsterdam database from the Amsterdam supplier includes two logins in the published price of EUR 2,650 per year, as documented on the product pages, read 1 September 2026. The price of that module is EUR 2,700, with no period stated on that same product page.

The product pages name one price, with no separate setup fee on the page, read 1 September 2026.

Competitors like Prezly and Mynewsdesk do not document extra user costs on their pricing pages. Presspage does not document a per-user cost either. A buyer should ask the vendor directly about multi-seat pricing.

Another cost to check is data storage. The platform states that all development and hosting take place in the Netherlands with Dutch programmers, as documented on the frequently asked questions page, read 1 September 2026. No hosting party, region or certification is named, so a buyer with strict data requirements should verify the exact data centre.

How do you choose a press intake routine for a Dutch organisation with a team of two?

A team of two needs a tool that gives both members access to the journalist database and the intake system. The Amsterdam database includes two logins in its EUR 2,650 per year price, as documented on the product pages, read 1 September 2026. That makes the cost per user per year EUR 1,325.

For a team of two, this is the cheapest option with a published price that includes both users. Prezly Essential costs EUR 100 per month for one user, so two users would cost EUR 200 per month or EUR 2,400 per year. That is cheaper per user but costs more for two seats. Mynewsdesk publishes EUR 220 per month for one user, and Presspage starts at EUR 20,000 per year with an unknown number of included users.

The choice also depends on the need for a Dutch and Flemish journalist database. The platform states it covers virtually all media in the Netherlands and Flanders, as documented on the frequently asked questions page, read 1 September 2026. Prezly and Mynewsdesk do not publish a breakdown of their database by country. A team that works with Flemish media should verify coverage before choosing another tool.

What should you check before you sign a contract for a press inquiry system?

Check the integration options. The platform offers single sign-on with LexisNexis, Monalyse and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep, as documented on its product pages, read 1 September 2026. If your organisation already uses one of these tools, the integration saves time.

Check also whether the vendor offers training or offline support. The platform sells the training programme, offline knowledge sessions, as a separate product. That is not a standard feature in most PR tools.

Check the data location. The platform hosts and develops in the Netherlands, which may matter for GDPR compliance. Prezly hosts on AWS eu-west-1 in Dublin.

Presspage names Germany as its data location. For organisations that require data to stay within the Netherlands, the platform is the only vendor that states Dutch hosting explicitly.

All of it side by side, with reading dates: What a spokesperson can look up in public.