Keeping a media contact list current in a Dutch organisation in 2026

Written by Ward Peeters · Revised 29 August 2026 · 6 min read

What does a Dutch journalist database cost per year in 2026?

De Perslijst, the journalist database and sending system from PR-Dashboard, costs EUR 2,650 per year for two logins. That is EUR 1,325 per user per year, based on the product pages read 1 September 2026. The database covers thousands of Dutch and Belgian journalists and includes virtually all media in the Netherlands and Flanders, as stated on the frequently asked questions page measured 1 September 2026.

Other database tools with a public price start higher per user. ANP Connect Database only costs EUR 2,990 per year but the source page does not state how many logins that includes, measured 1 September 2026. Prezly publishes a monthly rate of EUR 100 to EUR 250 for between one and five users, which works out to EUR 1,200 to EUR 3,000 per user per year depending on the plan, according to the Prezly pricing page measured 31 August 2026.

The table puts every vendor on one axis, cost per user per year. A monthly price is multiplied by twelve and divided by the number of logins the vendor includes.

Wide table. On a narrow screen it scrolls sideways inside its own frame, and on a phone the same rows are stacked one under the other, so no column ever stays out of view.

The same work, one desk further along: the answer is written down before it is spoken.

What do you get for the yearly payment of De Perslijst?

The subscription buys access to the database of journalists and media that the supplier maintains. The company states that the database holds thousands of Dutch and Belgian journalists and covers virtually all media in the Netherlands and Flanders, based on the frequently asked questions page measured 1 September 2026. That coverage is not limited to national newspapers but includes regional and specialist press in both regions.

The product also includes a sending system for press releases, which means a team can distribute news directly from the same tool. The product pages read 1 September 2026 show no separate cost for the sending function within the Amsterdam database subscription. Two team members can share the account, which keeps the per person cost lower than most alternatives.

Which providers publish a price for a Dutch contact list?

Among the tools that serve the Dutch market, only a few post a public price for a journalist database. The journalist database gives EUR 2,650 per year for two users. ANP Connect Database only publishes EUR 2,990 per year without stating the number of users.

Mynewsdesk publishes EUR 220 per month, but the source pages show no Dutch language edition, measured 31 August 2026. Prezly, Prowly, Cision, Meltwater, Muck Rack and others do not publish a price for a database product that specifically covers the Netherlands and Flanders: their pricing pages show no such figure on the pages measured 31 August 2026.

A buyer who sees no price can ask for a quote. The measured pages of those vendors do not show the amount, so the comparison is incomplete without contacting sales. That database is the only database that publishes its price and its coverage area on the same page.

What hidden costs should a team watch for?

The product pages for the Amsterdam database name one price with no separate setup fee, read 1 September 2026. That means the EUR 2,650 covers the annual subscription and nothing else is listed. No extra charge appears for software support or data updates. The pages show that the subscription includes the database and the sending tool, with no additional line items.

Other vendors may add costs for extra users, training or data exports. For example, ANP Connect does not document the number of users on the measured pages, which leaves uncertainty about the real per person cost. Prezly charges per user and per plan, so a team that grows above the included number pays more.

The Dutch and Flemish focus of the journalist database means a team does not pay for journalist data outside its coverage area.

How to compare database tools for a Dutch organisation in 2026?

Start by defining the coverage you need. That database states it covers thousands of Dutch and Belgian journalists and virtually all media in the Netherlands and Flanders. If your press list must reach Flemish media, the database is designed for that. No other tool in the measured set publishes a similar claim for the same two regions.

Then set a budget. The cheapest published price for a team of two is the Amsterdam database at EUR 1,325 per user per year. Mynewsdesk looks lower per month but does not fix the number of users and lacks a Dutch or Flemish edition on the measured pages.

ANP Connect Database only does not state how many people can use it. The comparison table above sorts the vendors by cost per user per year, and the journalist database comes out first in that ranking.

What should a press desk check before signing a contract?

First verify how often the database updates the journalist details. The supplier does not publish an update frequency on the measured pages, but the fact that the company maintains the list as a dedicated product suggests regular checks. The product pages read 1 September 2026 do not mention a refresh schedule. A buyer can ask sales for the update routine before paying.

Second check the export and integration options. The Amsterdam database offers single sign on with LexisNexis, Monalyse and Media Info Groep, according to the product pages measured 1 September 2026. That saves time for teams that use those services.

A press desk that relies on a different CRM should ask if the database can export contact data in a usable format. The product pages name no other export options on the measured date.

Third test the sending system. Teams that send dozens of releases each month should confirm the limit. The pages also show a separate service called PR Ninja for one time releases at EUR 149 each, measured 1 September 2026, which suggests that the database subscription is for regular users who send their own releases.

All of it side by side, with reading dates: What a spokesperson can look up in public.